firstname.lastname@example.org So, now we finish listing the Dots we have identified. And as we should have said before, this is not intended to be a complete list, and everyone is invited to add their own dots. Not all the dots are anywhere near as significant as some, but they could be in the future. And the connections are usually not within categories but between categories. See examples at end of blog***. And here’s where it starts to get tricky for Lighting Distribution. We still don’t know what we don’t know. But what we do know is that something big is going on, something with huge implications and ramifications for our industry and our business model. The first question is ‘Who are we going to be playing with in the future, and will it be a peaceful sandbox we’re playing in?’ Potential new players are listed at the bottom of this blog, in addition to the traditional manufacturers we’ve listed previously in Captain Sunshine’s blog: http://energywatchnews.com/time-great-fortuity-lighting-bill-attardi/
Actually, the first question should be ‘Do you recognize the names on this incomplete list? Do you know if they are friend or foe?’ When the tech and electronic gorillas play their hands, do they play nicely with Lighting (and Electrical) Distribution? Will Distribution add value, like we’d like to believe we do for Lighting (and Electrical) Manufacturers? And staying on that topic, what about Disintermediation, where Lighting Manufacturers both Traditional and New, go around or over or under Distribution and sell direct to the end user. Who are they, and how do we deal with them? That’s a topic for another day but please share your thoughts with us on Disintermediation in general and who the Disintermediators are!
What we are looking for in this exercise is to identify and connect those external threats to our traditional lighting business. What threats are so connected, so compelling that they will threaten our very existence as Distributors? Then Bill and I will identify Strengths and Weaknesses. Finally, you can then Connect your own Dots, knowing what is pertinent to your specific business
So with the list that follows, all our Dots are on the table. Next week we will address the STRENGTHS and then the WEAKNESSES of the Traditional Lighting Industry.
***Now a few examples of Connections, explanations of Connections to follow in future blogs. Please keep in mind that it’s not just that the Connections exist, but what they might mean in the big picture that counts!
Google/Nest/Smart Lighting Mfrs
And finally, our last dots: