Survey: Rep of the Future Study…Projecting 2025 Needs by Jim Johnson, President, NEMRA

The National Electrical Manufacturer Representative Association (NEMRA) is conducting an industry wide study to understand the needs of manufacturers, distributors and manufacturer representatives with a focus on how the association can better serve its members so that they may be a

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OVERAGE BY HANK BERGSON, FORMER PRESIDENT & CEO, NEMRA

Overage it’s a word that exists in our business, loved by some and hated by others. It is frequently a topic of conversation or a word that works its way into those industry seminars many of us attend. Overage has

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CONNECTING THE WEAKNESSES BY BILL ATTARDI

wattardi@attardimarketing.com The traditional manufacturers have depended on their Supply Chain in the development of the traditional electrical / lighting industry. We all agree…… ‘but times, they are a changin’. Chris Brown is putting on his optimistic hat and will talk

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